This is great news. Saves me about half an hour when going to Target by avoiding the bad I-80 traffic. It can't be overstated the impact that big box stores have on a city's bottom line. Even though Oakland is splitting the tax revenues with Emeryville, it's still substantial what one store like Target can provide. There's a lot of debate about whether a city should invite big chain stores but folks need to realize that just because a store like Target isn't in your city doesn't mean your citizens won't still travel outside the city to shop at one which means your tax revenues just went to the city next door. As a Target shopper (and former employee), I'm happy my purchases will now at least benefit the city I live in.