Say what you will about Apple, these guys know marketing


http://www.apple.com/iphone/features/facetime.html#facetime-video

The Apple marketing people (or their agency) should get a raise. This has got to be one of the most compelling commercials/videos I've seen for a mobile phone. They hit all the demographics and even worked the current war situation and special needs folks into it. This makes those Droid commercials look so one dimensional. We get it - you're faster, more powerful, etc. but that's not what's going to get the majority of folks buying your device. It's stuff like a soldier in Iraq/Afghanistan being able to see the ultrasound of his unborn child that's going to move merchandise.